The Michigan Beef Industry Commission is proud to be serving Michigan beef and dairy farmers to promote beef while growing consumer trust and strengthening beef’s value. Learn more about the checkoff funded programs and find remittance forms here.
The Beef Checkoff Program is a producer-funded marketing and research program designed to increase domestic and/or international demand for beef. Promotion, research and new product development, and a variety of other marketing tools are what drives the success of the checkoff.
Beef Quality Assurance (BQA) is a nationally coordinated and state implemented program that is funded through the beef checkoff. BQA guidelines are designed to make certain all beef consumers can take pride in what they purchase – and can trust and have confidence in the entire beef industry.
The checkoff-funded MBA program is a self-directed online training program designed to equip beef producers and industry allies with the information they need to be everyday advocates for the beef industry.